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Why do we travel?

Why do we travel? This assignment requires you to select a family member, friend, or self-identified travel companion. Once you have identified who you would like to travel with, answer the following questions:

Describe your companion based upon market segmentation: geography, demographics, psychographics, and productrelated variables (see pages 43-49). Using Figure 2-1, the travel decision-making process on page 36 of your textbook, take some time with your self-identified travel group, and walk through the decision-making process. ?

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How did the process work? ? What were the challenges and benefits of the process? ? Identify the travel motivations addressed (pages 38-43). BHM 3020, Introduction to Tourism 3 ?

What were the results of your decision? Your response should be a minimum of two pages in length, double-spaced. All sources used, including the textbook, must be referenced; paraphrased and quoted material must have accompanying citations, and be cited per APA guidelines.

The book is Tourism The Business of Hospitality and Travel Fifth Edition First deecision set: The decision to take a trip. (decisions to make prior to ‘trip commitment’) Do I have enough money, time and effort do I want to devote to this potential trip? Who will go with me and therefore need to be consulted in atleast some of my decisions? Do I want to gather the information myself or I want to utilize the expertise of others,such as a travell agent or a tour operator?

Second decision: The destination Decision (general)

Where do I/we want to go

What do I/we want to do on the trip?

Given my time frame, what destinations are within the allowed travel time?

Third Decision: The destination commitment Decision. (This decision involves a choice that is not easily changed,)

Which of these destinations are most appelaling to me?

Fourth Decision: Trip Preparation Decision. (Post Trip Commitment Decision)

What specific day will I leave for the trip?

How long will I stay in one place?

Will I travel within a larger destination area(multidestination), or will I stay in one place for thr duration of the trip?

What transportation mode will I use to get to the destination area?

What components of the trip will I pay for or reserve in advance?

Fifth Decision Set : During Trip Decision

How will I get around destination area?

What specific accomodations will I use each night and where will I eat?

What attractions or activities will I participate in or attend?


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