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Managing People Essay
Apple Inc was founded by Steve Wozniak and Steve Jobs on April 1, 1976. The innovation strategy that drove the two people was the idea to think differently in the evolving technological market. There were various challenges that were encountered by Apple Inc during its initial days. However, Macintosh Computers were the first products that were launched by the company (The Globe and Mail, 2011).
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The company is an American company that specializes in consumer electronics, personal computers as well as computer software’s. It is worth noting that Apple Inc is popularly known for its innovative products of iPad, iPhone and iPod. It is based in California and has several stores across the United States.
However, like any other organization, Apple has come under great critic for some of its policies as well as losing market position after the death of Steve Jobs. Apple also produces Apple TV as well as software’s.
HTC Corporation
HTC Corporation is another innovative company that specializes in rich mobile phones. Furthermore, the company produces tablets and smart phones which have been based on Microsoft Windows Mobile operating system. The company was founded in 1997 and is currently based in Taiwan, Taouyuan City.
Just like Steve Jobs and Steve Wozniak, HTC Corporation was founded by Peter Chou, HT Cho and Cher Wang. In its formation, HTC Corporation specialized in the production of original design manufacturer.
The Company has continued to produce innovative devices such as the T-Mobile MDA, the Cingular 8125 as well as the HTC Wizard. According to statistics released in 2011, the company generated up to $3.44 billion USD with operating revenue of $1.833 billion USD.
There was a conflict between Apple Inc and HTC Corporation as a result of patents issue. In 2010, HTC Corporation was sued by Apple Inc who complained that the former infringed twenty of its parents.
Paragraph Two: Performance Management System (PMS)
Apple Inc maintains an objective in best personal computing and maintains high standards of portable digital technology in the competitive market.
It is also important to acknowledge that Apple continues to focus on mobile communication and effective experience on the professional, home use, educators as well as the general population who desire and continue to use their products.
The company is divided into various sections that include finance, operations and sales, retail, marketing, hardware, software as well as applications (Wittman et al, 2008).
The Performance Management Systems at Apple Inc greatly enhances the control of the organizational innovation activities as well as keeping focus on the objective of the organization.
Performance Management system at HTC Corporation takes into account the need to become the world’s leading Smartphone Company in the world. In this regard, the management employs a competitive strategy in the technology market which focuses to present the organization as an entity that offers mobile phone services as well as customized phones.
Apple on the other hand has a global presence in the manufacturing, supply chain management as well as assembling and retailing industries. These are major activities that Apple Inc concerns itself with in the daily operations of its affairs.
As noted earlier, the changing world of technology has presented the organization with an opportunity to develop its property management system (Steiner, 1997).
At Apple, Performance Management mechanism involves ways through which they can be bale to effectively develop a stable working environment that generates productive revenue in return.
Some of the challenges faced by both corporations as far as performance management is concerned is the increasing competition from other companies as well as the evolution of technology. It is important that a management be able to keep face with the changing face of technology if it is to be considered a market leader in the market.
Failure to incorporate this change is an indication that more competitive organizations will take the market share. Furthermore, the need to put in place education and training to employees on how to use the changing technology also remains a great challenge (Graven horst, 2003).
It has been noted that disruptive innovation is proving to be a major obstacles to companies such as Apple and HTC Corporation who focuses on mobile technology. This has caused uproar with other calling for an equal playing level ground.
Some of the obstacles that can be encountered in using the given system is that it is never possible to attain perfection with the system. It may not be easy to earn trust by switching to the system. For instance, it is always difficult to predict whether the suppliers involved will be able to deliver the products within a given duration of time.
On the other hand, retailers are left with questioning the fact that where consumers will retain the same pattern of consumption. In terms of trust, it is always difficult to illustrate whether the system will be able to choose the right product intended for a specific purpose and so it can cause some confusion.
The other factor that discourages retailers from adopting the system is the fact that it is largely dependent on technology. This occurs in terms of the cost involved as well as its reliability. Retailers find it cost to employ technologies which will ensure that the system runs effectively (Austin, 1996).
The process involved in the process of triggering the required message might therefore be hindered. In adopting technology, many have appreciate the fact that it has boosted the manner in which business transact their daily operations, however, reliability of the system might at times result in failures and as a result, render the system unreliable.
On the other hand, VMI does not entirely rely on technology so as to function effectively, but when the case is used, and then the system might encounter failures which are typical of technology.



