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How would you evaluate Paul Polman’s 2010 decision to implement a new strategy based on the Unilever Sustainable Living Plan?

  1. How would you evaluate Paul Polman’s 2010 decision to implement a new strategy based on the Unilever Sustainable Living Plan? What benefits did it offer? What risks did it present?
  2. How effective has the implementation of the new strategy been to date? What has it done most effectively? What problems or concerns do you have with the implementation?
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